Joannie Feliciano was born to creative parents who encouraged her to draw, paint, dance, and sing that she actively did from her early years in the same school her mother & grandmother attended, St. Scholastica's.  She was given a scholarship by the Dean Joya for Fine Arts in the University of the Philippines & after 1 year went on to sing in musicals. Her father the late Chito Feliciano, a highly respected Asian Olympic Champion in the 60's in marksmanship - shooting, also collaborated with the ABC Network in New York, to establish a major TV Network in Manila during the 1960’s, RBS - Channel 7,  that launched the popular “Dancetime with Chito” the inspiration that brought “Penthouse 7” years later.

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When Penthouse 7 was conceived, Joannie was invited by Archie Lacson to be part of what was to be the “Modern Group”. She stayed on the show for a year and moved on to have a successful singing career, winning an Aliw Award and the Grand Prize at the Metropop Music Festival. She transitioned to do the production and management of international events (live and TV) for world leaders and CEO’s such as  the  the Papal Visit in 1992, the G6 State visit 1994, the Young Presidents' Organization International and the Billion Dollar Forum in the U.S.A in 2010, just to name a few. She moved to live in the U.S.A in 2003 after an invitation to train with CNN International in Atlanta and founded mediafutures.biz in 2016 . With her background in media, television and recording production, she used digital advertising and marketing, in strategies for the promotion of the companies she has worked with. She is closely linked to the ABS-CBN Foundation International as a former Associate Director & is still currently involved as a volunteer fundraiser dedicating herself to continue on with the work that her dear friend, the late Gina Lopez started. Today she is doing media based projects for her Media Futures and collaborating for mostly Tech-based "Business to Business" ventures for her Joan of Art Enterprises LLC.